JUNIOR PRODUCT MARKETING MANAGER

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 Italy      2/4/2020

DESCRIZIONE

MISSION:
Manages the assigned product category in conformity with company strategies, promoting It towards the market and combining to its needs.

Execution
-Analyze and summarize market data, needs and insights coming from the final user and from market
-Support the Direct Manager for the new product B2C range setting (short term) comprehensive of requirements (Features/Value Proposition/Economics) collaborating with Commercial Marketing area for the market declination focusing on EMEA and Global Scope
-Support the whole life-cycle for several product families related to the assigned category from the Phase In to the Phase out, suggesting corrective actions aimed to improve the category’s efficiency (refresh, rationalization)
-Collaborate with Brand Marketing, Trade Marketing and Digital Marketing areas with the aim to generate contents for the products communication
-Draft a business case, for each B2C project included in the MPP, to be approved in meetings scheduled for the New Product Introduction process
-Monitor targets defined in business cases, defining eventual corrective actions during the new product introduction process, when necessary
-Support the B2B Key Account / Product Manager for the proposal setting for new products for their clients

  
EDUCATION
Degree in Economics, Marketing or Engineering

LANGUAGES
Excellent level of English (written and spoken) is mandatory


TECHNICAL SKILLS (business background, products knowledge, system knowledge)
-Good knowledge of Microsoft Office Excel  
-Knowledge of Marketing and Project Management methods
-Knowledge of SAP will be considered a plus

SOFT SKILLS
-Flexibility
-Good relationship skills with different functions as Logistics, R&D, Procurement, Sales, etc
-Capability to lead people in cross-functional projects  

YEARS OF EXPERIENCE
-At least 2 years in similar roles and in the white goods or other production sectors  

CONTRATTO

Non specificato

SETTORE LAVORATIVO

Marketing & Communication

TITOLO DI STUDIO

Degree with Honours

AREA DI STUDIO

Economics